For a company to operate above its SGR, it would need to maximize sales efforts and focus on high-margin products and services. Also, inventory management is important and management must have an understanding of the ongoing inventory needed to match and sustain the company’s sales level.
The SGR of a company can help identify whether it’s managing day-to-day operations properly, including paying its bills and getting paid on time. Managing accounts payable, or short-term debts payable to suppliers, needs to be managed in a timely manner to keep cash flow running smoothly.
Managing Accounts Receivable
Managing the collection of accounts receivable is also critical to maintaining cash flow and profit margins. Accounts receivable represent money owed by customers to the company. The longer it takes a company to collect its payables and receivables contributes to a higher likelihood that it might have cash flow shortfalls and struggle to fund its operations properly. As a result, the company would need to incur additional debt or equity to make up for this cash flow shortfall. Companies with low SGR might not be managing their payables and receivables effectively.
The Unsustainability of High SGRs
Sustaining a high SGR in the long term can prove difficult for most companies. As sales revenue increases, a company tends to reach a sales saturation point with its products. As a result, to maintain the growth rate, companies need to expand into new or other products, which might have lower profit margins. The lower margins could decrease profitability, strain financial resources, and potentially lead to a need for new financing to sustain growth. On the other hand, companies that fail to attain their SGR are at risk of stagnation.
The SGR calculation assumes that a company wants to maintain a target capital structure of debt and equity, maintain a static dividend payout ratio and accelerate sales as quickly as the organization allows.
When Growth Exceeds the Sustainable Growth Rate – SGR
There are cases when a company’s growth becomes greater than what it can self-fund. In these cases, the firm must devise a financial strategy that raises the capital needed to fund its rapid growth. The company can issue equity, increase financial leverage through debt, reduce dividend payouts, or increase profit margins by maximizing the efficiency of its revenue. All of these factors can increase the company’s SGR.
SGR vs. the PEG Ratio
The price-to-earnings growth ratio (PEG ratio) is a stock’s price-to-earnings (P/E) ratio divided by the growth rate of its earnings for a specified time period. The PEG ratio is used to determine a stock’s value while taking the company’s earnings growth into account and is considered to provide a more complete picture than the P/E ratio.
The SGR involves the growth rate of a company without taking into account the company’s stock price while the PEG ratio calculates growth as it relates to the stock price. As a result, the SGR is a metric that evaluates the viability of growth as it relates to its debt and equity. The PEG ratio is a valuation metric used to determine if the stock price is undervalued or overvalued.
Limitations of the Sustainable Growth Rate
Achieving SGR is every company’s goal, but some headwinds can stop a business from growing and achieving its optimal SGR.
Consumer trends and economic conditions can help a business achieve sustainable growth or cause the firm to miss it completely. Consumers with less disposable income are traditionally more conservative with spending, making them discriminating buyers. Companies compete for the business of these customers by slashing prices and potentially decreasing growth. Companies also invest money into new product development to try to maintain existing customers and grow market share, which can cut into a company’s ability to grow and achieve its SGR.
A company’s forecasting and business planning can detract from its ability to achieve sustainable growth in the long-term. Companies sometimes confuse their growth strategy with growth capability and miscalculate their optimal SGR. If long-term planning is poor, a company might achieve high growth in the short term but won’t sustain it in the long term.
In the long-term, companies need to reinvest in themselves through the purchase of fixed assets, which are property, plant, and equipment. As a result, the company may need financing to fund its long-term growth through investment.
Capital-intensive industries like oil and gas need to use a combination of debt and equity financing in order to keep operating since their equipment such as oil drilling machines and oil rigs are so expensive.
It’s important to compare a company’s SGR with similar companies in its industry to achieve a fair comparison and meaningful benchmark. Learn about how companies are affected by their industry’s financial lifecycle.
Example of the Sustainable Growth Rate (SGR)
Suppose a company has an ROE of 15% and a dividend payout ratio of 40%. You would calculate its SGR as follows:
\begin{aligned} &\text{ROE: } 0.15 \times (1 – 0.40 \text{ Dividend Payout Ratio})\\ &\text{SGR: } 0.09 \text{ Or }9\% \end{aligned}ROE: 0.15×(1−0.40 Dividend Payout Ratio)SGR: 0.09 Or 9%
The result above means that the company can safely grow at a rate of 9% using its current resources and revenue without incurring additional debt or issuing equity to fund growth.
If the company wants to accelerate its growth past the 9% threshold to, say, 12%, the company would likely need additional financing. The sustainable growth rate assumes that the company’s sales revenue, expenses, payables, and receivables are all currently being managed to maximum effectiveness and efficiency.
Real World Example of SGR
Exxon Mobil Corporation (XOM) is an oil and gas company that has been paying a dividend for over one hundred years. Here are its financial details as of Q3 2018:
\begin{aligned} &\text{ ROE: } 12.24\%\\ &\text{ Dividend Payout Ratio: }0.60\\ &\text{ SGR Calculation: }0.1224^\ast (1 – 0.60)\\ &\text{ SGR: }0.0489 \text{ Or }4.89\% \end{aligned} ROE: 12.24% Dividend Payout Ratio: 0.60 SGR Calculation: 0.1224∗(1−0.60) SGR: 0.0489 Or 4.89%
Based on the SGR formula results, the company can grow at a sustainable rate of 4.89% without having to issue additional equity or take on additional debt.